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The implication of buyers reacting to false/panic driven demand and how it exacerbates supply disruption

When the U.S. healthcare supply chain experiences panic buying, within the first four or five days, supply is wiped out faster than anyone can imagine. The moment the market signals a shortage, purchases increase tenfold the number of products relative to real demand.

The only thing that stops the panic buy is how quickly a manufacturer recognizes the run on the supply chain and moves into allocation mode. However, even under allocation, there’s still no mechanism to understand real demand. 
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