Positioning your organization for success: Why recruiting based on attributes enables transformational change
Successful organizations are often based on a foundation of innovative solutions to everyday problems and bringing those solutions to market. At the heart of these successful organizations are employees who pursue what is possible, rather than what has been done before.
For example, Apple taught us a phone is an enabler of possibilities, not just a communication tool. Amazon turned distribution into a better way of life for people on the go and for people who can no longer go. These innovations weren’t simply produced — they were inspired and operationalized by people, who at their core, believed they were changing lives, not just improving the bottom line. Certainly, they found financial success, but financial goals were not the catalyst for creativity.
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